The Nigerian Dental Association has called for caution in sourcing oral health information online, advising Nigerians to rely only on verified professionals and regulatory bodies for accurate guidance.
The President of the Association, Dr Emedom Elias, made the appeal in a statement jointly signed with the Secretary-General, Dr Franklin Abhulimen, and the Chairman of the Ethics and Disciplinary Committee, Dr Victor Nwabudike, in Abuja.
The Association said the advisory followed repeated instances of misleading and unsubstantiated dental claims circulating on social media platforms by individuals presenting themselves as experts without recognised credentials.
It cited a recent case in which an individual claiming the title of “doctor,” but without evidence of professional registration, allegedly misinformed the public about markings found on toothpaste tubes.
The NDA described the claims as inaccurate and lacking scientific or regulatory backing.
Clarifying the issue, the Association explained that the small square or rectangular marks at the sealed ends of toothpaste tubes are known in manufacturing as “eye marks” or “colour registration” indicators. These markings, it said, are used by automated packaging systems to guide cutting, sealing and alignment during high-speed production.
According to the body, the marks have no relationship with the ingredients of the toothpaste or its safety profile and cannot be used to determine whether a product is natural or chemical-based.
The Association also addressed recurring misinformation about fluoride, noting that claims linking fluoride in toothpaste to cancer are unsupported by credible scientific evidence.
It stated that toothpaste formulations, including fluoride content, are subject to strict regulatory standards and must comply with approved safety thresholds before being introduced into the market.
The NDA explained that its products committee periodically conducts biochemical assessments and clinical evaluations of dental products available in Nigeria. It added that this is done alongside oversight by relevant government regulatory agencies responsible for ensuring product safety, quality and effectiveness prior to approval.
The Association urged members of the public to disregard unverified online claims and to confirm information through appropriate professional and regulatory channels. It encouraged individuals to look out for official endorsements and to consult registered oral health practitioners for proper advice.
Reaffirming its stance, the body said it remains committed to safeguarding the public and preserving professional standards by promoting evidence-based communication in the digital space.
It warned individuals spreading false dental information to desist from such acts or risk facing legal action, adding that it would continue working with relevant authorities to ensure accountability under Nigerian law.